When more than one human is present, defense occurs in various forms of self-preservation. Cosmetics are born and the mask is on to live up to one's own identity. There is nothing strange with how society is. Why? Because as stated, if almost everybody puts a mask on to out mask the other for the sake of self-preservation, to protect oneself from the other, to look good in their view so that they can feel good about themselves, then the society is set up exactly as it is meant to be.